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Event Details
ARGS: Cross-Platform Entertainment 2.0
Learn from world-class ARG studio Six to Start how broadcasters, brands, production companies and agencies can make use of a new wave of ARGs (alternate reality games) to better engage an increasingly fractured and distracted audiences. Cross-platform entertainment - games and stories told across a variety of media - address the limited engagement people have with single media channels, and wrap audiences in unique, immersive experiences. Six to Start will present real-life case studies to show how this entertainment experiences work and the different range of services available.
Agenda:
16:00-16:30 Registration
16:30-17:30 Presentation by Dan Hon, Six to Start, CEO
17:30-18:00 Networking
When & Where
NESTA
Plough Pl
EC4A 1 London
United Kingdom
Monday, November 3, 2008 from 4:00 PM to 6:00 PM (GMT)
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Hosted By
Coproduction
The Coproduction Roadshows are jointly hosted by the Coproduction Practitioners Network NESTA, nef and a range of partners across the country including Scotland's Futures Forum, the Welsh Assembly Government, SPICE, Coprodnet, Governance International, Birmingham University and Timebanking UK.
